In2It Sparkling Eyeshadow

Time and time again, I make it a point to drop by the In2It counter at my local drugstore beauty haunt (a.k.a. Watsons). After trying out this affordable Thai brand’s blush, lipstick, powder eyeshadow, and powder foundation, I generally trust their products to be of great quality and the colors to be universally flattering. On my last browsing session, I came across one of their latest offerings, the In2It Sparkling Eyeshadow in SE04 Rose Gold (PHP 299.75).

Quick Specs: 1.8 g ; made in Thailand

Ingredients

In2It Colourshine Lipstick in Carnation

I’ve gotten more comfortable with mattes and semi-mattes, but my stash is nothing if not inclusive of light, glossy lipsticks. They’re much too important for me to give up. For example, when I go to parties or food trips, a bold or matte lipstick tends to come off unevenly at the center of the mouth after eating. It’s too obvious, and I have to keep remembering to retouch for photos. I’ll stick to something like In2It Colourshine Lipstick in Carnation, thankyouverymuch.

In2It Colurshine Lipstick

In2It Waterproof Blush Set in Affinity

Here’s the truth: I aspire to one day own the iconic Nars Orgasm blush. I would’ve been closer to that dream had I not spent the money on Koh Gen Do Maifanshi Aqua Foundation that went on sale. While I’d never regret getting KGD, I’m left with just enough to buy a dupe instead. Meet In2It Waterproof Blush Set in Affinity (PHP 379.75)

Oldie but goodie?

Ingredients

As with my In2It eye shadow, the entire thing was sealed in shrink wrap. Inside is the plastic compact topped off with an opaque white lid with silver swirly embellishments. Open the compact and you’ll be greeted with a big square mirror that makes it great for travel. (Meaning, if you just needed one mirror for your overnight bag, this’ll do.) The old packaging with the transparent plastic lid may have looked more posh, but we gotta make room for the mirror! One more thing, the biggest issue I’ve had with In2It concerns the brittleness of the plastic and metal hinges that eventually crumbles before I finish the makeup. I don’t know if that’ll be the case for this one as well, but it did happen to my eye shadow and blush from before.

Tricky hinges

*Had to use flash to capture the shimmer

It’s a tricolor blush that can be used for highlight, color, and contour. Because I don’t spend enough time on the makeup table to use each individually, I just take the sales associate’s tip and swirl the brush over ALL three colors to get a good mix going. To be fair, it’s never come on splotchy even though I use all three shades at once. On the cheeks, I get a subtle peach-gold that’s perfect for summer. It’s really subtle, so morena skintones may get more of the gold flecks than the peach as I’ve read from Everything Etcetera’s review. Compared with the luxe option, Nars’ Orgasm has more pink.

In softer light, you get color

In bright light, the shimmer comes out

Without Flash

With Flash

On the basis of longevity, I have to say that this is the longest-lasting I’ve tried so far. No touch-ups required. I can wear this the whole day outside, come back in, and it stays on steadfastly. So when it comes to value-for-money, I have to give it a hundred “yes!” points.

In2It, in my humble opinion, is so underrated. It’s a brand with quality products that often gets eclipsed by newcomers, but it’s still one of my go-to brands for when I want something that stays on.

 

Rating: 5/5  Great product to try for when you’re on vacation and can’t retouch that often. Affinity, in particular, is a very summer-friendly color.